A Small Victory
DMCG uses SV
David McGillivray tells us how he uses Small Victories
David is an Englishman and freelance Digital Art Director, & Designer based in New York City. He’s spent the last 8 years helping to bring small companies and startups to life through design. See his work at dmcg.co.
Share a little bit about yourself and your work.
Oh Hi there… Well, I’m a designer. I live in Greenpoint, Brooklyn, and work out of a studio day-to-day in the East Village. I’m an independent designer, and I find myself mostly working directly with startups to design digital experiences, and often their visual identities too. A lot of the time my clients have an idea, and some investment, but not much else - I love working with them to take that and turn it into a real life thing.
How did you find out about Small Victories?
I actually happen to share a studio space with the nerds that made it. I heard them geeking out over some thing which makes websites out of a dropbox and it actually sounded pretty cool so I thought I’d check it out.
What have you created with Small Victories?
I went pretty crazy at first and made a ton of weird and super niche SV’s. I linked IFTT to my dropbox which pulled in nasa’s image of the day, and displayed a notification every time an astronaut left or returned from space.
vis.dmcg.co & film.dmcg.co.
After that experimental phase I settled into a few main uses. I have vis.dmcg.co for visual inspiration, film.dmcg.co which is where I store all my scanned film photos, but my main use is for project proposals.
Proposals? That sounds boring tell us more!
There’s really not a lot of good tools around for making project proposals that live online. As a digital designer, emailing over a PDF attachment felt at odds with the technology oriented nature of my work - I wanted something that was super easy to replicate, edit, and worked across devices. Small Victories ticked all the boxes.
The default document theme.
I use the ‘Document’ theme, with a tiny bit of custom CSS to pull in my own fonts, and it’s perfect. Now whenever I need to make a new client proposal, I literally just copy and paste a folder, and use a text editor to edit the markdown files to change the content. So easy.
David’s custom document theme for proposals.
For me it’s also just a great first impression. Normally I’ll have had a call or exchanged emails with a client, but the proposal is the first more formal thing I send them, and for it to come in the form of a website (which is password protected and on a custom domain) just sets me up to look like a pro.
Anything fun you’re working on?
I’ve been having fun with some side projects of mine actually. I recently launched Good Finds, which is a curated site super chill city escapes outside of NY.